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Steakholder Foods advances commercialization strategy through new MoU with Premazon

July 26, 2024

Steakholder Foods has announced an agreement with Premazon, a renowned frozen foods manufacturer and institutional market distributor. This partnership will introduce a new line of plant-based fish products, developed with Steakholder Foods’ proprietary SH – Fish premix blend and made commercially available through Premazon’s manufacturing capabilities and distribution network. This collaboration represents a potential income-generating opportunity for Steakholder Foods, while also strengthening the Company’s operations and workflow. These enhancements position the Company favorably for future deals with global manufacturers as Steakholder Foods continues to expand its presence in the plant-based market.

Through this partnership, Premazon, known for its high-quality frozen food products, will integrate Steakholder Foods’ innovative SH- Fish premix blend into a new plant-based white fish kebab line. This collaboration aims to provide consumers with a sustainable and delicious alternative to traditional fish kebabs, that meets the highest standards of taste, texture, and nutrition. Premazon currently produces and distributes its products across Israel, selling into hotels, restaurants, catering services, and other foodservice establishments. This agreement will leverage Premazon’s established distribution network, introducing the new line of plant-based white fish kebabs to these diverse channels in the Israeli market. The partnership is set to enhance Premazon’s product portfolio while tapping into the rapidly growing market for plant-based foods.

“This newest agreement is the next step, after Wyler Farms and Sherry Herring, in our commercialization strategy, which focuses on aligning with companies that can elevate Steakholder Foods’ profile and expand our product reach to new geographies and consumers," commented Arik Kaufman, CEO of Steakholder Foods. "By leveraging Premazon’s manufacturing and distribution capabilities, we will not only broaden our market presence but also unlocking monetization opportunities that will drive our growth in the alternative protein sector.”

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