

Canada invests CA$5 million to expand Konscious Foods’ plant-based food production
The Government of Canada is providing CA$5 million to Konscious Foods, a Richmond-based sustainable food producer, to expand manufacturing capacity and bring its plant-based seafood and sushi products to global markets. The funding, delivered through Pacific Economic Development Canada (PacifiCan), aims to enhance Canada’s position in the growing alternative protein sector while fostering economic development and job creation.
Announced by Rechie Valdez, Minister of Small Business, the investment will enable Konscious Foods to ramp up production of its innovative frozen plant-based sushi meals. The company utilizes Canadian-grown ingredients such as quinoa, tomatoes, and carrots, positioning itself as a leader in the sustainable seafood space. The expansion is expected to generate more than 40 new jobs in British Columbia and bolster demand for locally sourced ingredients, benefiting Canadian farmers and suppliers.
“Just like so many communities across Canada, Richmond is home to entrepreneurs who are developing the creative, sustainable products that the world demands,” commented Minister Valdez. “PacifiCan’s support means that businesses such as Konscious Foods can continue to grow locally, creating quality jobs here at home, feeding our communities, and competing on the global stage.”
Konscious Foods has rapidly gained recognition for its plant-based seafood offerings, disrupting the market with products that deliver the texture and taste of traditional sushi. With the additional funding, the company plans to accelerate the development of new offerings such as plant-based smoked salmon, crab cakes, and shrimp alternatives.
“As an innovative start-up, we disrupted the sushi world with the first great-tasting plant-based frozen sushi,” added Michael Watt, President & COO of Konscious Foods. “This investment has allowed us to grow quickly, win on a global stage, and accelerate the next wave of innovation. We are very grateful for the team at PacifiCan, as our achievements would not be possible without your support.”
The funding is part of PacifiCan’s Business Scale-up and Productivity program, which provides strategic investments to high-potential companies in key economic sectors. The initiative aims to help innovative businesses accelerate growth, create jobs, and enhance Canada’s competitiveness in global markets.
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